I just spotted the following advert on StackOverflow:
I have to say that I really don't know what they were thinking when they thought up that advert. I especially wouldn’t know how to interpret this advert if I was a developer working at VSoft Technologies (the company that make FinalBuilder) and I’d just been described as a “chimp”!
It is also generally disparaging towards the people that are actually employed to write build scripts. I’ve had to write build scripts and while it isn’t exactly at the most glamorous end of software development it isn’t necessarily something you could hand over to a random person to do which is surely the implication if you believe that a trained chimp could do it.
If VSoft are hiring people that are at the level of trained chimps then I really don’t want to go anywhere near their products. I have enough trouble dealing with flaky software without adding more uncertainty to the mix.
Obviously the advert was meant to be amusing and funny. The only people I would expect to be genuinely amused by it are dimwits who are dismissive towards those that actually get stuff done by making flippant comments that trivialise the hard work needed to make the software that drives much of the devices used in the modern world.